Social Media Training and Internet Marketing Training: Keyword Research

Posted on: May 11, 2012 by admin

What do top social media consultants, online marketing experts and social media agencies identify as the main reason for internet marketing failures? What can you do to avoid it?

Social Media Experts: Social Media Training and Personal Trainers

Posted on: March 9, 2012 by admin

By Mischa Truong-Tran Social Media Expert / Social Media Strategist Buildatribe.com – Social Media Training of St. Louis, MO   How is social media marketing, online marketing, video marketing and email marketing like a health and wellness campaign where the goal is to lose weight?If you are seeking to lose pounds, everybody knows that you get superior outcomes by consuming high quality, healthy foods in the right amounts and exercising regularly too.  It is important to do both. If you join a health club, hire a personal trainer and a dietician and don’t exercise or eat properly, there is only one person to blame.  It isn’t the personal trainer, the dietician or the person who owns the health club.  It is up to you. If you want to use social media for business and implement

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When Social Media Strategy and Online Marketing Fails

Posted on: January 27, 2012 by admin

When social media strategies and online marketing aren't working, when should you quit?

Social Media For Business: The Power of Location

Posted on: January 19, 2012 by admin

What do top social media experts and social media consultants think location has to do with social media for business?

Social Media Marketing and Email Marketing: Using One to Build the Other

Posted on: January 3, 2012 by admin

How do you use social media marketing to support your email marketing efforts and convert more prospects into customers?

Social Media Marketing and Internet Marketing: True Focus

Posted on: December 10, 2011 by admin

What SHOULD be the focus of your social media marketing efforts and social media strategies? (Hint: It's not about you.)

Social Media Marketing Content: Solve Problems or Expose Opportunity

Posted on: November 18, 2011 by admin

By Mason Duchatschek Social Media Marketing Consultant - St. Louis, MO   I used to register and visit educational programs and seminars frequently.  I would regularly sit up front too.  Now, I make it a point to do the opposite.    Now, whenever I attend the conferences that feature numerous different experts all speaking simultaneously in different places, I choose the one that sounds most meaningful and pick a seat near the back of the room.  Why?  Because I vote with my feet.   If a presenter is putting me to sleep or isn't offering me new ideas or strategies, then I want to get out of there as fast as I can.  I can't afford to waste my time.   I used to be conflicted because I didn’t want to be rude or disruptive if I wanted to leave. I didn’t want to be trapped there either.   When discussing online marketing, email marketing, video marketing, article...

Social Media and Online Marketing Content: Learn to Sell Free

Posted on: November 15, 2011 by admin

By Mason Duchatschek Social Media Marketing Consultant - St. Louis, MO   Want to generate a greater number of  leads from your social media marketing, email marketing and other internet marketing endeavors?  If so, then here is something to ponder.   In Seth Godin’s book, Free Prize Inside he proclaimed the importance of giving value to potential customers without charging them.  There are plenty of outstanding reasons to give people access to your most valuable ideas and other items without charging them each time. It minimizes prospects’ perceived levels of risk and generates word of mouth referrals. It can also get you useful feedback and orders.   Recently I was having a discussion with a friend of mine named Russ Henneberry.  He is a content marketing expert in St. Louis, Missouri and an active social media marketing, online marketing and email marketing thought leader whom I respect very much.     He says, “You...

Social Media & Online Marketing Content: No Guts - No Cred!

Posted on: November 4, 2011 by admin

By Mason Duchatschek Social Media Marketing Consultant - St. Louis, MO   A major traffic accident can tie up traffic for several hours.  Why does it take so much longer to clear up traffic after an accident than is necessary? Everyone wants to see the damage and drama if there is any to be seen. They slow down or stop to see what is going on.  They are curious.  When there is nothing special to look at, they keep driving.   When talking about online marketing, email marketing, video marketing, article marketing, and social media marketing, you and your ideas  will be ignored, ridiculed or forgotten if you stick with politically correct, plain, or  boring content.  I’m not suggesting that you manufacture outrage or say thoughtless things that hurt people's feelings or cause unnecessary harm to others.  I am just encouraging you to be honest.  Authenticity, or lack thereof is transparent.   If...

Email Marketing & Online Marketing : What's Your Goal?

Posted on: October 11, 2011 by admin

By Mason Duchatschek St. Louis Social Media, Email Marketing & Online Marketing Expert   What is the main goal of your Internet site? What are you trying accomplish?  What is your objective?  Have you put much thought into it? If not, you should.   I’m visiting with individuals every day about things like social media marketing, online marketing, video marketing, email marketing and even text message marketing.  It’s enjoyable and exciting.  I appreciate specific questions about YouTube marketing, Facebook Marketing and Twitter marketing too.   What I’m amazed by is the number of individuals who can’t answer some very basic and simple questions.  What is the purpose of your website?  I get answers like “I just need to be on the web” or “I need to have a place that tells people about my company” all the time.   If you think the conversation should be focused on how pretty your site is and what...