Social Media Marketing Consultants, Strategists & Experts: Blog

 

Social Media For Business: The Power of Location

By Mischa Truong-Tran
Buildatribe.com – Social Media Consultants
St. Louis, MO

 
When attempting to sell or purchase a property, top realtors will inform you that value is tied to one thing, location.
 
One business owner can enjoy success while an identical one struggles because of where the two are located.  Even though they offer the same things at the same prices, if one business attracts a high number of ideal prospects and the other doesn't, then it can succeed when the other doesn't.
 
Similar principles apply when marketing on the Internet.  You need to go where the greatest number of your ideal prospects invest their time.  
 
That’s why the top social media experts and social media consultants in the United States and abroad will inform you that you want to be located in places like Twitter, Facebook, YouTube and others. When using social media for business, social media strategies should ideally include Facebook marketing, Twitter marketing and YouTube marketing.  In plenty of instances, it really isn’t that much different than opening new locations for your traditional, offline business.  However, it isn't as expensive and requires much less management effort.
 
The more of your ideal customers you can contact, the more viral marketing and selling opportunities you create.  Marketing online and offline are not mutually exclusive choices.  If you want to use social media strategy to dominate your market, it is important to market to your prospects in all the places they can be found.
 
Here's a link to the video: http://youtu.be/drUfOdvoK-A

Posted on January 19, 2012 by admin under

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